Cannes isn’t just the oldest, most venerated film festival in the world; it’s also a prime opportunity for film companies everywhere to hawk their upcoming productions and look for potential buyers. Those lucky enough to be part of a film chosen for selection will be certainly be pulling-double duty and promoting them to distributors as well as jurors. Others like Zhao Wei and Chen Kun came especially to Cannes to promote for an unfinished movie, in their case Mulan, for which a sneak peak and teaser poster was revealed. Other Chinese films giving first looks included Little Big Soldier (the Jackie-Chan Leehom Collab), Sophie’s Revenge, Confucius, and Falling in Love With You in Seven Days. However, I have to wonder if trying to scramble to get something together in time for Cannes is that wise of a tactic- if I had any interest in these movies before, these posters may have killed it.