
Madame White Snake actress Ju Jingyi promotes a gift box consisting of make-up inspired by scenes of the West Lake.
As the world’s biggest online shopping event comes around this year, local make-up brands are getting more innovative with their attempts to capture the market.
A look at some cool make-up collaborations between traditional Chinese culture and the entertainment world, including with Dilraba X Dunhuang Museum, Ju Jingyi X West Lake, Grandmaster of Demonic Cultivation. National Chinese Geographic, and of course The Forbidden Palace.
Dilraba promotes a make-up collab with the Dunhuang Museum: