As the world’s biggest online shopping event comes around this year, local make-up brands are getting more innovative with their attempts to capture the market.
A look at some cool make-up collaborations between traditional Chinese culture and the entertainment world, including with Dilraba X Dunhuang Museum, Ju Jingyi X West Lake, Grandmaster of Demonic Cultivation. National Chinese Geographic, and of course The Forbidden Palace.
Dilraba promotes a make-up collab with the Dunhuang Museum:
And last but not least, my favorite collaboration that I’m putting up even though it doesn’t have a entertainment IP attached to it, the Perfect Diary X Chinese National Geography collection that takes its inspiration from natural sights in China.