The first ever Strawberry Music Festival came to a close in China on May 3rd, in Tongzhou Canal Park in Beijing. The festival was sponsored by China’s largest indie music label, Modern Sky and had some big names, and an interesting mix of artists. There was indie headed towards mainstream pop (AOK band) and mainstream headed towards more indie (Joanna Wang), indie going even more indie (Cao Fang) and artists that are supposedly pop but haven’t released anything so you can’t be sure (Amu of Superboys fame.)
In comparison to Modern Sky’s Modern Sky Music Festival held in the fall, which is more about image and style and fanaticism, the Strawberry Music Festival has a more relaxed friendly feel. It’s not supposed to be a channel to vent anger but to encourage joy and love – “Strawberry. Love”. People could be seen spontaneously dancing, singing, playing games on the grass, and of course laughing and eating strawberries. During its three days, it brought a new type of music festival to China, or so its sponsors say.
Those looking for the old however, can look to China’s biggest and longest-running music festival, the Midi Modern Music Festival held in Zhenjiang, which started today (5/5) with opening act “father of Chinese rock” Cui Jian, a constant subject on this site, to whom I send lots of love and strawberries.